Brand & Messaging
Your identity as a company starts with your brand. Branding is not the exclusive domain of large corporations. A superior website is both well designed and contains a distinctive marketing message that lets viewers understand exactly why they should work with you.
Brand Audits
Strong Branding = Everyone Gets It
People choose their persona, friends, and possessions to create a message that says remember me – this is who I am and what I stand for. When applied to companies and products it’s called branding. A well-developed brand conveys meaning, trust and status.
- Market positioning
- Competitive analysis
- Mission & goals
- Brand awareness
Logo Design
A unique and powerful logo is an important element of your brand and company.
We can help you keep up with the trends by updating your existing logo or creating a simple and memorable logo to represent your brand while maintaining that all important equity.
- Creative consultation
- Icons & typography (fonts)
- Industry research
- Color exploration
Brand Strategy
Building a Core Message
Surrounding every great brand is a set of supporting characteristics that build to one core message.
- Brand purpose and promise
- Competitive positioning
- Emotional benefits
Messaging Architecture
The tone of your brand voice and the overall impression you deliver will be set by your messaging.
We'll work with you to identify your messaging priorities and communication goals creating a strong voice espousing your values and resulting in customers getting excited about YOUR brand.
- Messaging platform
- Positioning statement
- Brand voice and guides
- Brand attributes