Email Marketing
Email marketing is a simple, effective way to get in front of clients and prospects. Being invited into your customer’s inbox gives you the perfect opportunity to convert them to paid customers. We can help you craft the narrative, drive the action and send emails that stand out from the rest.
Setup & Strategy
Smart email marketing tactics not only allow you to grow brand awareness, they also help spread the word about your content offerings and company news.
To make the most out of your email marketing efforts and ensure you’re reaching the people you want to reach, a strategy will need to be put into place.
- Goal setting
- Select your email platform
- KPI Identification
- Template designs
- List segmentation & management
Email Campaign Management
Strategic, well planned campaigns result in successful email marketing.
Before you run a successful email marketing campaign, you’ve got to do some prep work, so you’re primed for success when you finally send that first email.
- Build a targeted list
- Know your goals
- Know your audience
- Nurture leads
- Newsletters
- Promotions & announcements
- Company & product updates
Email Platforms
A tried and true email marketing platform is one of the keys to successful email marketing.
We can hlep you build subscriber lists, automate tasks, manage your email campaign, measure results and chose the best platform to manage it all.
- MailChimp
- Constant Contact
- HubSpot
Testing & Optimization
We’re often asked how we drive substantially better results from an email campaign.
Whether your goals are better opens, clicks, email sign-ups, or sales, we can help drive better results from your campaigns.
- Optimized personaliztion
- A/B testing
- Screen compatibility
- Open & click-through rates
- Frequency & Split sends
- Analysis & adjustment
- Comprehensive reporting